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Mo Cake
摩天轮

Brand Identity, Logo Design

Designer: Esther LIU
Year: 2021
Client: Mo Cake 摩天轮


摩天轮是一家创意甜品工作室,品牌以“更多想法,更多美味“作为理念。甜品是让人充满童趣和美好回忆的食物,就像摩天轮一样。
我们通过一些元素的发掘,延伸了一套属于摩天轮的英文字体、图形,也通过插画的方式来表达每一款产品。


Mo cake is a dessert workshop. The brand takes "More ideas, more delicious" as its concept. Dessert is a food full of childlike fun and beautiful memories, just like mo cake, creating a romantic experience for your taste buds.
We extend a set of fonts and graphics belonging and also express each product through illustration.